Qualcomm Technologies, Inc. has been officially unveiled as Manchester United’s new principal shirt partner for both the men’s, women’s, and academy teams following the launch of the new home kit for the 2024/25 season, featuring the Snapdragon® brand. 

The partnership will also see the Snapdragon brand displayed on the away and third kit and is an expansion of the existing strategic collaboration with Qualcomm. Snapdragon processors can be found in more than 3 billion devices globally, powering premium devices from the world's biggest brands across a large range of product categories. Snapdragon’s processors will help enable ground-breaking experiences for fans across the globe, deepening their engagement with the football club they love.

Our launch video below features Manchester United legend Eric Cantona and tells the story of the club’s partnership with Snapdragon. Though numbers are hugely significant within both football and technology, it is the emotion, creativity, and heart that these numbers represent which will be celebrated within the partnership.

We look forward to bringing best-in-class experiences to Manchester United fans around the world and supporting a new era of technology integration at the club.

WHAT IS SNAPDRAGON?

Watch the video below to find out more.