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Museum Report Data Analysis

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Dark lord
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17 views

Museum Report Data Analysis

Uploaded by

Dark lord
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Data Analysis and Tools Required for This Study

Introduction

This research focuses on evaluating data from multiple museums to comprehend their
international and national standings, sources of web traffic, and distribution of devices used
by visitors. The data is derived from an extensive dataset that encompasses metrics such as
global ranking, country ranking, industry ranking, bounce rate, device distribution, pages per
visit, and traffic sources. The analysis utilizes Python's pandas and matplotlib libraries to
generate precise visual representations and insights from the dataset.

Data Analysis and Analytical Tools

Data Preparation:

 The dataset was imported into a pandas DataFrame from an Excel file.
 Column names were standardized by removing any leading and trailing spaces.
 Only numeric columns were selected for detailed descriptive statistical analysis.

Descriptive Statistics:

 Key descriptive statistics, including count, mean, standard deviation, minimum, 25th
percentile, median, 75th percentile, and maximum, were computed for all numeric
columns.
 Additional metrics, such as mode, were also calculated to provide a comprehensive
overview.

Visualization Tools:

 Matplotlib was employed to create various visualizations to represent the data clearly
and interactively.
 Histograms were generated to illustrate the distribution of global and country ranks.
 Bar charts were utilized to compare the average proportions of traffic sources and
device distribution.

Generated Visualizations:

 Distribution of Global Rank: A histogram representing the frequency distribution of


the global ranks of museums.
 Distribution of Country Rank: A histogram showing the frequency distribution of
country ranks, specifically for Canada.

 Traffic Sources Comparison: A bar chart comparing the average proportions of


different traffic sources (Direct, Referral, Organic, Paid Search, Social, Mail, Display
Ads) for museums.
 Device Distribution: A bar chart depicting the average distribution of device usage
(Desktop vs. Mobile) for accessing museum websites.

Dashboard:

 The amalgamation of these visualizations forms a comprehensive dashboard that


encapsulates all the collected data and their interactions.
 This dashboard aids in understanding the overall performance and digital presence of
museums based on their rankings and traffic sources.
Conclusion

The analysis presented in this study offers detailed insights into the performance metrics of
various museums. The application of descriptive statistics and visualizations effectively
elucidates the data and aids in understanding the interactions between different variables. The
analytical tools and methods employed are well-suited to the research objectives and
methodology, ensuring a clear and thorough analysis of the museum dataset.

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