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IGN Entertainment - NEW YORK'S REVIVAL: CITY SELECTED AS 2010'S BEST PLACE FOR MEN TO LIVE

Press Release 20 Apr 2010

NEW YORK'S REVIVAL: CITY SELECTED AS 2010'S BEST PLACE FOR MEN TO LIVE

AskMen reveals its global ranking of the most livable cities for men

Los Angeles, Calif. (April 19, 2010) --- AskMen, the world's No. 1 lifestyle site for men, today unveiled its second annual Top 29 Cities To Live In, with New York topping the global list as 2010's most livable city for guys. Based upon a variety of international sources and insider experience from AskMen contributors from around the world, the Top 29 provides a current snapshot of the best cities for men, with New York, Melbourne and Tokyo rounding out the top three.

"With the Top 29 Cities, we've been able to identify the specific qualities that make a city truly great for men," comments James Bassil, Editor-in-Chief of AskMen. "Opportunities for professional challenge, a strong sports team to rally around and places to meet single, educated women easily are all factors that the everyday guy appreciates, and played a part in our global ranking."

To see the complete Top 29 Cities To Live In 2010, please visit www.askmen.com. The most livable cities for men, in order, are:


1. New York
2. Melbourne
3. Tokyo
4. Madrid
5. London
6. Cape Town
7. Miami
8. Buenos Aires
9. Sydney
10. San Francisco
11. Paris
12. Los Angeles
13. Hong Kong
14. Tel Aviv
15. Barcelona
16. Sao Paulo
17. Berlin
18. Lisbon
19. Beirut
20. Istanbul
21. Shanghai
22. Montreal
23. Amsterdam
24. Chicago
25. Toronto
26. Kyoto
27. Bogota
28. Rome
29. Las Vegas


AskMen's formula ranked the best cities for men to live, work and socialize in, based on data like the quality of green spaces, guaranteed vacation days, unemployment rate, culinary scene and ratio of single, educated women. Topping 2010's list were cities like New York, Tokyo and London, which offer job growth alongside the opportunity to enjoy the spoils through constant new openings and a cosmopolitan atmosphere. Capitals like Buenos Aires and Madrid made the cut as well, thanks in part to their exciting dining cultures and established caf? and nightlife scenes. Rounding out the Top 29 are a handful of emerging cities such as Beirut and Bogota, known for their vibrant culture, nonstop parties and entrepreneurial innovation.

New to the Top 29 this year is an integrated tip stream from location-based social network Foursquare. "This integration is an internet first," continues Bassil. "Foursquare's local tips are a perfect match for the feature, ensuring that guys can discover the best that each city has to offer."

To see the Top 29 Cities To Live In 2010, including exclusive video, visit www.askmen.com. Further coverage of the Top 29 will also be available on AskMen's Foursquare, Facebook and Twitter pages.

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About AskMen
AskMen, a unit of News Corp. Digital Media, is the world's leading men's lifestyle web site. An online resource for men with daily features on subjects such as fashion, fitness, dating, money, and entertainment, AskMen has the widest online audience reach in the "Men's Lifestyle" category in comparison with all other websites, attracting 12 million unique visits from the U.S. per month, and 14 million monthly visitors globally, according to Omniture. A foremost content provider with an archive of more than 60,000 articles available for free online, AskMen updates daily and publishes over 300 new features a month. AskMen has content partnerships with the likes of Yahoo!, Cosmopolitan.com, Sports Illustrated.com and more.

For More information
Rubenstein Communications Inc. for AskMen:
Amy Jacobs, ajacobs@rubenstein.com;
Carolyn Nurnberg, cnurnberg@rubenstein.com;
Gina Salese, gsalese@rubenstein.com








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